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Lilian

Wow, What a post, Jody! No need for an "articulate and moving" conclusion. I've been having vague feelings and thoughts about these issues as I've walked through stores lately, but since I only have boys (4 and 2), I would have never really noticed about the absence of sensible sandals and the flimsiness and shortness of the clothes.
You have clearly and brilliantly articulated all the key points surrounding this issue.

You write: "No little girl can grow to adulthood in American without learning the cardinal rules of shopping. Of course everything about girls' clothing signals the importance of buying new clothes as often as possible."

WOW, just wow. As I walk through stores (without buying much because I really can't afford it), I can feel the "siren call" of those flimsy and cute clothes, and I'm glad I resist most of the time.

all right, sorry I wrote such a long comment, I could go on and on, this is an amazing post.

stefan

Yep, we know the feeling. I'm impressed you even try Payless. And no flip-flops for our kids either.

I do think it ought to be possible to sell decent girls clothes at a profit in the US --- are people like us a vanishing minority? I cannot believe that, we must be at least 10% of all parent and probably more than 10% of all income, so why not sell to us (and not just at three times the price). I cannot see economies of scale being that massive.

Lisa V

Great post. I got the girls some sandals at Target that were sports sandals, but I think that was back in April. I actually have the same complaint about women's shoes at Payless. We have been looking for some "sports sandals" for Mallory to wear in Costa Rica. Teva's and their ilk are all $90. We looked at Target, Payless, all over for a knock-off. None. But plenty in men's shoes. Finally on a second return to Payless last night, we found some for $25. Exactly what we were looking for. The gentleman selling them to us actually told us how lucky we were, because they fly out of the store in 24 hours. I told him if they were so popular , perhaps they should stock more. He looked at me perplexed.

I have always bought the kids used but quality stuff, or on clearnance. We also would venture into the boy's department for stuff periodically.

It's funny, your complaint about shorts is the same as Mallory's. She asked if we could shop in the boy's department because the legs were longer. They didn't fit her well. She is curvy (14 years old). We went to REI and bought a couple of pair of expensive shorts that she was comfortable in, and then to Target for carpri's.

Walk into Hollister and see what teenager's are being sold- we call them denim underwear instead of shorts. Thank god my girls are as disgusted as I am and won't buy anything from there.

Sandra

Girls' clothing doesn't get any better as they get older. My 13-yr-old daughter chose all her summer shorts from the boys' section this year. She chose long boys' basketball shorts and cargo shorts that reach to her knees. She also chose basketball shorts that coordinate with her swimsuit top and plans to make the shorts part of the bathing ensemble. She asked me why boys' swimsuits go down to their knees and girls' suits don't even cover their butts. She's worried her gym teacher won't let her wear the shorts during swimming class, but she doesn't want to wear a suit that shows her ass and the tops of her legs.

Eliza

Re the shoes: what about Tevas for athletic sandals? We buy them specifically as water shoes for negotiating the rocky beach, but they are excellent as rugged run-able sandals. As for flip-flops, they are dangerous. Nothing better to ruin a summer than a twisted ankle or broken toe.

jo(e)

Great post. I hate it when I see a girl sitting quietly on the sidelines because she's wearing some kind of girly shoes that don't let her run around the way the boys do.

Rigid gender roles start early.

Elizabeth

Thanks for the guide to the mysterious world of girls' clothes. The things I'm missing out on...

yeah, I'd be pissed too.

Suz

Because my boys are still little, all I've noticed is how everything made for them seems to be either blue or feature some sort of machinery. Even clothes made for young boys stress power and motion while that for little girls convey images of softness and passivity. It's interesting that at one time the colors were reversed, with pink assigned to boys and blue to girls. The roles, however, were not. At one point, boys wore pink because it was thought to be the stronger color. It's somewhat frightening, although not unpredictable, to know that the stakes just get higher and the differences become more pronounced as they get older.

Naomi

I bit the bullet this year and went to Famous Footwear instead of Payless or Target. Molly (who just grew out of toddler sizes, and is now in the almost-impossible-to-find size 13) tried on a dozen pairs of sandals and chose a nice, practical, almost-gender-neutral pair of leather ones. She found the sport sandals uncomfortable.

Kiera, who's two, is in hand-me-down sandals this summer. I tried to buy her a new pair but couldn't find any she liked enough that I thought she'd favor them over the too-large hand-me-down Finding Nemo sandals with the blinky lights. Fortunately, we got a pair of extremely practical hand-me-down pink canvas sandals, bought two or three years ago at Target, from a friend. They fit her perfectly and conclusively demonstrate (to me, anyway) that it's NOT just my imagination -- the toddler sandals really were better a couple years back.

This stuff drives me batty. You know what else makes me crazy? Clothes for ME. Dorky or not, I want some pairs of cargo shorts cut for a woman's hips and waist. I need pockets, dammit, and all the shorts I've found that fit me, have a waist that sits on my waiste, and give me some thigh coverage, seem to lack pockets.

patty (awesmom on flickr)

My daughter is now 10, and I remember the same problem when she just grew out of the toddler sizes. And it's not limited to sandals! Try looking for comfortable dress shoes without a heel for your five year old. I remember looking around Payless and becoming incensed that the little girl shoes were just knock-offs of the adult shoes.

What is really ironic...I can find those kinds of shoes for ME.

Angry Pregnant Lawyer

Rage on, woman! I'm right there with you, and I don't even have a girl. But I think back to when I was a young girl and what I wanted most was to shop in the boys' section, because they had the skater shirts and shorts that I could actually ... gasp... play sports in!

And you wouldn't believe how many people told me, when I informed them that we're expecting boy #2, "Oh, that's great, because he can wear all of [Angry Boy's] hand-me-down baby and toddler clothes." I always look at them quizically and say, "Um, even if it was a girl, she would've been wearing all those hand-me-downs. They're good clothes! And I'm not made of money!"

Sing it, sister. I'm hoarding LG's old shorts for Baby Blue, because I'll be damned if she learns that it's her duty to show skin this young. Makes me crazy. *I* wear boys' shorts and pants for that very reason.

And don't even get me started on the shoes. I ain't gonna wear shoes that I can't walk a comfortable mile in -- obviously I'm not buying less than functional shoes for my daughter.

But I'm not looking forward to when she's old enough to have to deal with these issues herself. Already there's a shadow on the horizon -- she's started talking about wanting Thomas underwear like her brother has....

Lisa C.

For those of you looking for girls' (and boys') swimwear with more coverage, I suggest trying www.solartex.com . We don't wear skimpy suits at my house because of the sunscreen issue. I ordered a swim T-shirt and pair of shorts for myself and my son and they fit wonderfully and I don't have to spend a lot on sunscreen. Of course, they are far more expensive than your standard suit. Sigh.

Tulip

Thanks for the heads up!

liz

Stride Rite does have gender-neutral youth shoes, they come in brown, blue, or white and are generally (sigh) on the boy's side of the store.

Nordstrom's has reasonably-priced gender-neutral clothes, though we just missed their half-yearly sale.

LL Bean also has stuff on sale often.

But, yes, the apparel industry truly is horrid to little girls.

liz

LL Bean is actually having a sale on girl's shorts right this minute!

liz

And Land's End has good sensible gender-neutral sandals for $17.50 the pair. Also available in pink.

Rayne of Terror

We went out to dinner last night and I noticed as the kidlets were playing that all 5 boys had some version of an ethletic sandal on in brown, while the 5 y/o girl had on a strappy espadrille w/ a 1 inch heel. I was sitting there thinking how can she possibly be comfortable in that. It didn't take long before she was barefoot.

Sarah

For shoes, my daughter at 4.5 is already in the size 13- size 1. She lusts after the toddler shoe characters and lights. My luck so far has been Kohl's (it's expanding every year so if you don't have one, it's coming.) and Sears--the Lands End shoes are great. I like Lands End too, but I hate buying shoes un-tried on.

And I sort of have the reverse complaint about boy shorts. My son is a very thin 2 year old. I like shorts that come above the knee. I hate the baggy shorts...on me, on my daughter on anyone. No, it doesn't need to be cut two inches below the crotch, but let us enjoy summer for the few weeks it comes to Wisconsin. After seeing baggy cargo shorts over and over, I finally dug out his sister's shorts from two years ago and put him in all of the neutral colors. (of course, I may feel differently if his waist actually held up the shorts...all shorts and pants are baggy on him.)

timna

We stock up on teva sandals when we're in Israel. They have fun sandals for girls --they're sturdy and colorful.

Maybe zappos.com?

Sawa

To get around the girls tee, etc. being so fitted, I buy my 4 year old DD size 7/8. That way, it's not skin tight (and it last for more than 2 months).

I third Teva sandals. It is really great, and comes in adorable prints, and double as water shoes as well.

shannon

OMG.

We got her shoes in StrideRite tonight and just about hurled at the "girl" choices. You know I don't have a problem with "girl" stuff per se, but I'd rather she not walk around in shoes that make her look like she accidentally stepped in a wad of bubble gum.

We got navy blue ones (on the "boys'" shelf) and I'm going to get her some of those green pastels with pink flowers from Robeez so she'll have a pair to match her girlier clothes and a pair for everything else.

I was dismayed at the lack of even different SHADES of pink--let alone of any other color...

Leggy

This is a great post. I wonder if there is a way to send the link to Target, Payless, LLBean, etc.- the comments especially add to the voracity of complaints. Sometimes its hard to know where to go with this stuff, I wish there was a clear path to voicing dissent like this in a way that could really be heard.

Mary

We buy sandals like this for my daughter. http://www.saltwater-sandals.com/
She's 9 now, and has worn them forever, she can run and bike and everything in them, and I can get them on sale for under $20. And I buy most of her clothes from Lands End. I feel your pain.

amy

Jody, wow. This is an amazing post. Other things that drive me nuts: why such pale, easily-dirtied clothing and shoes for girls? And why do most brands of girls' underwear not have tags in the back, while boys' do? My daughter wears her underwear backwards all the time because it's so hard to figure out which way they go (unless she's wearing one of her several pairs of Teenage Mutant Ninja Turtles or Teen Titans underwear--which only are made for boys).

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